In Strategy: A History, Sir Lawrence Freedman, one of the world's leading authorities on war and international politics, captures the vast history of strategic thinking, in a consistently engaging and insightful account of how strategy came to pervade every aspect of our lives.
The range of Freedman's narrative is extraordinary, moving from the surprisingly advanced strategy practiced in primate groups, to the opposing strategies of Achilles and Odysseus in The Iliad, the strategic advice of Sun Tzu and Machiavelli, the great military innovations of Baron Henri de Jomini and Carl von Clausewitz, the grounding of revolutionary strategy in class struggles by Marx, the insights into corporate strategy found in Peter Drucker and Alfred Sloan, and the contributions of the leading social scientists working on strategy today. The core issue at the heart of strategy, the author notes, is whether it is possible to manipulate and shape our environment rather than simply become the victim of forces beyond one's control. Time and again, Freedman demonstrates that the inherent unpredictability of this environment-subject to chance events, the efforts of opponents, the missteps of friends-provides strategy with its challenge and its drama. Armies or corporations or nations rarely move from one predictable state of affairs to another, but instead feel their way through a series of states, each one not quite what was anticipated, requiring a reappraisal of the original strategy, including its ultimate objective. Thus the picture of strategy that emerges in this book is one that is fluid and flexible, governed by the starting point, not the end point.
A brilliant overview of the most prominent strategic theories in history, from David's use of deception against Goliath, to the modern use of game theory in economics, this masterful volume sums up a lifetime of reflection on strategy.
Chapter 1. Origins 1: Evolution
Chapter 2. Origins 2: The Bible
Chapter 3. Origins 3: The Greeks
Chapter 4. Sun Tzu and Machiavelli
Chapter 6. The New Science of Strategy
Chapter 9. Annihilation or Exhaustion
Chapter 11. The Indirect Approach
Chapter 13. The Rationality of Irrationality
Chapter 15. Observation and Orientation
Chapter 16. The Revolution in Military Affairs
Chapter 17. The Myth of the Master Strategist
Chapter 18. Marx and a Strategy for the Working Class
Chapter 19. Herzen and Bakunin
Chapter 20. Revisionists and Vanguards
Chapter 21. Bureaucrats, Democrats, and Elites
Chapter 22. Formulas, Myths, and Propaganda
Chapter 23. The Power of Nonviolence
Chapter 24. Existential Strategy
Chapter 25. Black Power and White Anger
Chapter 26. Frames, Paradigms, Discourses, and Narratives
Chapter 27. Race, Religion, and Elections
Chapter 28. The Rise of the Management Class
Chapter 29. The Business of Business
Chapter 30. Management Strategy
Chapter 32. The Rise of Economics
Chapter 33. Red Queens and Blue Oceans
Chapter 34. The Sociological Challenge
Chapter 35. Deliberate or Emergent
Chapter 36. The Limits of Rational Choice
Chapter 37. Beyond Rational Choice
Chapter 38. Stories and Scripts